01.-
Introduction
BRIK is a modern yet multinational real estate agency
established in Athens Greece.
We were assigned to design and develop a unique website
interface, along with the development of a custom CMS with
very specialized features at the administrative level that
serve the needs of service promotion and data management by
administrators.
02.-
The challenge
Making a website that can manage a lot of information, express the aesthetic and level of service of the customer, and maybe do well in relevant searches is a big task. The executives of the agency frequently update information and complete their own data entry chores, which has a direct impact on the website's SEO optimization. This framework also needed us to take this into account. In order to create an architectural design framework that protects the coherence of information and is, of course, scalable, we also had to thoroughly study the organization's content.
03.-
Actions
After carefully examining every component of the digital environment in which Brik operates, we came to the conclusion as to which keywords are most important for its business model. Then, we improved the website's infrastructure, speed on mobile devices, and design code. We deployed Rich Snippets to a significant extent within the content structure, created tools for routine audits and notifications linked to SEO, and significantly improved the User Experience.
