EPIC YACHTS - Yacht Rental Agency Greece
EPIC YACHT
EXPERIENCE.
Launch
01-2020.
Website
www.epic-yachts.com01.-
Introduction
EPIC YACHTS is a modern yet multinational yacht rental agency
established in Corfu Greece.
We were assigned to design and develop a unique website
interface, along with the development of a custom CMS with
very specialized features at the administrative level that
serve the needs of service promotion and data management by
administrators.
01.-
The Challenge
It is a real challenge to create a website that can handle a lot of information, express client's aesthetic and level of service, and perhaps score highly in pertinent searches. This framework also required us to take into account the fact that agency's executives regularly update information and perform their own data entry tasks, which directly affects the website's SEO optimization. We also had to carefully examine the organization's content in order to develop an architectural design structure that protects the coherence of content and is, of course, scalable.
01.-
The Strategy Plan
We determined the most crucial keywords for Epic Ychts business model after thoroughly investigating all the elements of the digital ecosystem in which it works. We then optimized the design code, the infrastructure, the website speed, and the website's mobile experience. We heavily optimized the User Experience, added tools for routine audits and alerts related to SEO, and installed Rich Snippets to a large extent within the content structure.